We Are Venderby Danielle Gorodenzik | 10.05.18
Being a local or tourist is a state of mind. Vender embodies these two attitudes in their Summer 2018 collection with their crisp uni-sex t-shirts. Known for creating collections that lack gender definition, Vender designs modern tailored ready-to-wear clothing for all genders. All of their apparel is manufactured in Italy and sold worldwide drawing inspiration from kinfolk disciplines such as art, film, and music.
Established in 2017, Vender illustrates that even a local can be a tourist. “Being a tourist allows you to not belong, to look at the mundane in a new perspective. Suddenly you find time to gaze at buildings, visit museums, and let go of facades,” says the design team behind Vender. The Summer 2018 collection is driven by the idea of going out of one’s comfort zone and exploring new cultures, architecture, and art.
Available in pastel hues such as beige, white, coral, and pink, the functional cotton shirts are humorous and can be complemented with Vender’s tailored pants, jumpsuits, and abstract kimonos. Just in time for summer, you can cool off in an asymmetrical one-piece swimsuit or stay in the shade with the Vender “TOURIST” baseball caps. Vender garments are available online and exclusively at Belle & Sue, where they will be having a launch party on Friday, May 11, 2018, from 10:00 – 16:00 at Shenkin 41, Tel Aviv.
Photos by Merav Ben Loulou